Brole Mobile App

Brole is a startup that aims to supply energy (starting with gas) to domestic household across the UK. Create a very simple yet stunning logotype and promo site that sets the brand of Entice Energy apart from the competitors like a fresh take on an already saturated area.

The goal for the website was to bring the look and feel of the brand to the web while creating an easy to navigate, informative site. We took a complex topic and distilled it down to an organizational structure that would make sense to normal people. To make the content easier to digest, we simplified copy and focused on type pairings and typography rules that make reading on the web much easier. The overall aesthetic was meant to convey a sense of tradition while inspiring trust.